Juan Bernardo Mena is a seasoned marketing and business specialist with extensive experience across various industries. Currently serving as a Senior Business Specialist at Diners Club del Ecuador, Juan Bernardo focuses on developing high-impact seasonal campaigns and establishing strategic commercial alliances. Previously, as Category Manager for Ecuador and Peru at Rappi, Juan Bernardo led successful product launches and significantly improved sales in the liquor vertical. With a strong foundation in marketing management gained through roles at República del Cacao, and leadership experience as Managing Partner and CEO at Pancos, Juan Bernardo further honed skills in trade marketing and operations management. Educational credentials include a Master in Digital Marketing from IE University and a Bachelor's degree in Marketing Management from Regent's University London, complemented by coursework at The London School of Economics.
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