Diray Media
Andrew Orlando has a diverse work experience in the field of business development and client engagement. Andrew started their career as a Student Intern at Staffing Professionals in 2013. Andrew then worked as an Account Executive at Bennett Marketing from 2017 to 2019. Andrew joined Catapult in 2019 and held various roles, including Business Development Manager, Business Development Director, and Director of Client Engagement. Currently, they are working at Diray Media as the Director of New Business, starting from June 2023.
Andrew Orlando completed their education at The University of Georgia where they earned a Bachelor of Arts degree in Journalism with a focus on Advertising. Andrew also briefly attended the University of Oxford for English Literature and History. Prior to that, they attended Woodstock High School. Additionally, Andrew has a certification in Business Professionalism from the University of Georgia - Terry College of Business.
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Diray Media
We are Diray Media and the next generation of performance marketing. We’re a full-service media buying agency that puts you where your customers shop at the moment they’re ready to buy. With over 35 years of experience, our success in direct response marketing makes us an ideal partner for your ROI and brand focused campaigns. Our approach is the result of 35+ years helping clients experience transformational results. Whether you are selling direct-to-consumer or through a retail partner, our methodology builds brands and delivers sales—simultaneously. We lead the industry with our ability to maximize ROAS and drive sales at an incredibly low cost-per-lead. How? By taking a holistic approach and drawing on key learnings from all aspects of your marketing plans. Whether you want to find new customers or increase engagement with your existing customers, with us you’re one step ahead. Let us show you how you can reach your marketing goals as efficiently and effectively as possible. While our heritage is traditional TV media, our approach today utilizes our proprietary data and planning process to find the right omnichannel approach for your brand. The Diray Difference: • We offer a full range of solutions including TV, Digital, Video, Social, Search, Connected TV, Print, Radio, Out of Home and beyond to reach your audiences in the most efficient way possible, all while maximizing results. • We designed an integrated approach to measuring attribution and calculating ROAS • No long-term contracts required – stay as long as you’re making money • Our average client has been with us almost 10 years! Whether it’s launching a new product into the marketplace or looking to drive exponential growth of a tried-and-true brand, our deep industry experience, unparalleled negotiated deals, and consistent focus on optimization allows your brand or product to stay ahead of the curve. WORKING WITH DIRAY IS SIMPLY A BETTER WAY TO BUILD YOUR BRAND – AND DRIVE SALES.