Direct Wire
Andre Motta has a diverse work experience spanning over several companies and roles. Andre began their career as a Trainee Program Associate at Promon and later worked as an Industrial Engineer at Michelin Tires. Andre then joined Whirlpool Corporation as a General Management Development Program Intern. Andre continued their career at KitchenAid, where they held positions such as Sr. Product Manager and Global Product Development Manager. At Rubbermaid Commercial Products, they served as a Senior Product Manager, launching innovative products and driving sales growth. Andre also worked at Newell Rubbermaid as a Global Business Team Leader, responsible for managing a $130 million global business. Andre then joined Brady Corporation as a General Manager and later as the Director of Marketing. Currently, Andre is serving as the Director of Marketing, Product, and Strategy at Direct Wire, where they oversee both Product and Marketing Teams and is a member of the Executive Leadership Team.
From 1993 to 1998, Andre Motta attended Pontifícia Universidade Católica do Rio de Janeiro, where they obtained a Bachelor of Engineering (BE) degree in Mechanical and Production Engineering. Following this, from 2000 to 2002, Andre pursued further education at Purdue University Daniels School of Business and completed a Master of Business Administration (MBA) degree with a focus on Strategy & Marketing.
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Direct Wire
Direct Wire is a multi-generation family business specializing in the manufacture of high-performance copper wire and cable systems and assemblies for electrical transmission and power distribution applications. With more than 45 years of experience, Direct Wire serves a range of industries and markets through our diverse product portfolio, manufacturing capabilities, value-added services, and on-demand inventory. Founded in 1977, Direct Wire has headquarters and manufacturing operations in Denver, PA, and additional distribution warehouses in Houston, TX, Portland, OR, and Los Angeles, CA. Direct Wire is certified to ISO 9001:2015 and remains committed to manufacturing in the United States with ethical and sustainable operations that are beneficial to our employees, customers, and communities.