Uma Natarajan is an experienced marketing professional with a diverse background spanning over two decades. With a foundational role in mobile advertising at Sevdotcom, Natarajan has since held various significant positions, including Associate Director at Directive, Head of Marketing at CanadianSIM, and Ecommerce Manager at Citruss TV FZ LLC. Natarajan's expertise lies in performance-led marketing strategies, digital media, and customer-focused campaigns, with a proven track record in managing high-profile accounts and building full-funnel digital strategies. Education includes a Bachelor's in Mass Media with a focus on Advertising from the University of Mumbai and a Mini MBA from McGill University. Currently, Natarajan serves as Founder and Principal Consultant at UFB Digital Edge, focusing on brand development across multiple regions.
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