Discount Tire
Shelley Hall is a seasoned User Experience Researcher at Discount Tire, where responsibilities include optimizing user experiences through data-driven strategies and cross-functional collaboration. Shelley has a robust UI/UX background, leading user testing and data analysis to enhance usability, utilizing tools such as Contentsquare and Dynatrace. Previously, as a Senior User Interface Designer, Shelley focused on creating user-centered designs and digital promotional assets for the Omni team. Shelley's career also includes roles as a UX Designer, Senior Marketing Designer at Nextiva, Art Director, and Lead Graphic Designer at Falling Up Media, where design leadership and brand identity development were key focus areas. Education includes a Bachelor of Science in Graphic Design from Arizona State University and an AGEC in General Education from Pima Community College.
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