Bree Nidds

Chief Operating Officer at Discover Lehigh Valley

Bree Nidds, CDME, is a seasoned professional in the tourism and sports management sectors, currently serving as the Owner of Flight Risk Game LLC since March 2023, where the focus is on creating travel-related games to foster connections among people. As the Chief Operating Officer of Discover Lehigh Valley since April 2019, Bree Nidds is committed to enhancing the tourism economy and regional pride in Lehigh Valley, while previously holding the position of Vice President of Sales, where responsibilities included overseeing sales and services efforts for events that have a significant economic impact. Bree Nidds' prior experience includes leadership roles at Visit Virginia's Blue Ridge and Wilmington and Beaches Convention & Visitors Bureau, where strategies to boost sports tourism and promote travel were developed. Bree Nidds' educational background includes a BA in Communication from the University of Hawaii at Manoa and a Master's Degree in Parks, Recreation, Tourism, and Sports Management from North Carolina State University.

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