Discover Lehigh Valley
Bree Nidds, CDME, is a seasoned professional in the tourism and sports management sectors, currently serving as the Owner of Flight Risk Game LLC since March 2023, where the focus is on creating travel-related games to foster connections among people. As the Chief Operating Officer of Discover Lehigh Valley since April 2019, Bree Nidds is committed to enhancing the tourism economy and regional pride in Lehigh Valley, while previously holding the position of Vice President of Sales, where responsibilities included overseeing sales and services efforts for events that have a significant economic impact. Bree Nidds' prior experience includes leadership roles at Visit Virginia's Blue Ridge and Wilmington and Beaches Convention & Visitors Bureau, where strategies to boost sports tourism and promote travel were developed. Bree Nidds' educational background includes a BA in Communication from the University of Hawaii at Manoa and a Master's Degree in Parks, Recreation, Tourism, and Sports Management from North Carolina State University.
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Discover Lehigh Valley
Established in 1984, Discover Lehigh Valley® makes Lehigh and Northampton counties a premier destination through marketing and image building that increases the number of visitors, the number of nights they stay and the number of things they do in the region. Discover Lehigh Valley’s official visitor website, DiscoverLehighValley.com, keeps locals and visitors abreast of all things happening in region. Visitors can explore things to do, upcoming events, themed itineraries and hotel packages. Compelling photography and videos, brochures, and detailed visitor information make the site an effective trip-planning tool. Along with Discover Lehigh Valley’s social media channels, the online platforms communicate directly with consumers. Travelers can also call or stop into one of the many visitor centers for additional information.