Discovery Education
Elizabeth Petty is a seasoned Senior SEO Analyst with extensive experience in driving SEO strategies and optimizing digital content for various organizations. Currently at Discovery Education, Elizabeth focuses on maximizing website traffic and delivering data-driven insights. Previously, at CB2, Elizabeth partnered with the E-Commerce team to enhance their SEO strategy, analyze web analytics, and deliver comprehensive reports to executive leadership. Past roles include Senior SEO Analyst at The Points Guy and Red Ventures, where Elizabeth honed skills in organic search landscape analysis and content promotion. Beginning a career in digital marketing as Editor of Mattress Nerd at Three Ships, Elizabeth contributed to significant backlink acquisition and content production initiatives, showcasing prowess in SEO and digital marketing from early professional experiences. Academic credentials include a Bachelor's degree in Marketing and dual degrees in Media and Journalism and Advertising from the University of North Carolina at Chapel Hill, along with ongoing studies in Journalism at City St George’s, University of London.
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Discovery Education
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Discovery Education offers standards-aligned digital curriculum resources, engaging content, and professional learning for K-12 classrooms. Through its award-winning digital textbooks, multimedia resources, and the largest professional learning network of its kind, Discovery Education is transforming teaching and learning, creating immersive STEMexperiences, and improving academic achievement around the globe. Discovery Education currently serves approximately 4.5 million educators and 45 million students worldwide, and its resources are accessed in over 140 countries and territories. Inspired by the global media company Discovery, Inc., Discovery Education partners with districts, states, and like-minded organizations to empower teachers with customized solutions that support the success of all learners. Explore the future of education at www.discoveryeducation.com.Accelerate student achievement in your district by capturing the minds and imaginations of students with the fascination of Discovery, tapping into students' natural curiosity and desire to learn.Discovery Education offers a portfolio of opportunities for districts to meet students where they want to learn in the digital age. With award-winning digital content, interactive lessons, real time assessment, virtual experiences with some of Discovery's greatest talent, classroom contests & challenges, professional development and more — Discovery is leading the way in transforming classrooms and inspiring learning.