Fernando Lapa is the Head of Ad Sales & Sports at DASP for The Walt Disney Company, where they manage advertising sales and sports initiatives. They possess a solid background in marketing, market research, and customer relationship management, complemented by extensive international experience in sales and negotiation. Fernando previously held positions at noteworthy companies including Fox International Channels and Abril Mídia, where they developed expertise in account management and commercial partnerships. They earned a Bachelor’s degree in Social Communication from Universidade Federal do Rio de Janeiro and a Professional Certificate in Marketing from CIM in the UK.
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