Disney
Nathalie Zelayandia is an experienced marketing professional currently serving as Associate Manager, Lifecycle Operations at Hulu, a position held since September 2024. Prior to this role, Zelayandia worked as a Marketing Analyst at Crypto.com Arena and held various positions at AEG, including Digital Marketing Analyst and Marketing Coordinator, from May 2018 to August 2023. Previous experience includes working as a Digital Content Marketing Specialist at Korean Air and as Marketing Director at Berkshire Hathaway HomeServices. Zelayandia began a career in marketing as a Social Media Manager for Kore Asian Media and as a Social Media Specialist for Dossage Fragrance, and has also held roles as a Cast Member at The Walt Disney Company and a Social Media Intern for LA 411, a Variety publication. Zelayandia holds a Bachelor's Degree in Communications with an emphasis in Public Relations/Advertising from California State University-Dominguez Hills.
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Disney
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The Walt Disney Company (Disney) is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October 16, 1923, by brothers Walt and Roy O. Disney as the Disney Brothers Studio; it also operated under the names the Walt Disney Studio and Walt Disney Productions before changing its name to The Walt Disney Company in 1986. Early on, the company established itself as a leader in the animation industry, with the creation of the widely popular character Mickey Mouse, who is the company's mascot, and the start of animated films. Together with its subsidiaries, The Walt Disney Company is a diversified worldwide entertainment company with operations in the following business segments: Media Networks; Parks, Experiences and Products; Studio Entertainment; and Direct-to-Consumer & International. In October 2020, the Company announced a strategic reorganization of their media and entertainment businesses to accelerate the growth of their direct-to-consumer strategy. The operations of the Media Networks, Studio Entertainment and DTCI segments were reorganized into four groups: three content groups (Studios, General Entertainment and Sports), which are focused on developing and producing content that will be used across all of their traditional and DTC platforms and a distribution group, which is focused on distribution and commercialization activities across these platforms and which has full accountability for media and entertainment operating results globally. The Walt Disney Company entertains, informs and inspires people around the globe through the power of unparalleled storytelling, reflecting the iconic brands, creative minds and innovative technologies families have come to love for over 90 years.