Alena Ryabova is an accomplished marketing professional currently serving as Chief Marketing Officer at DISPL since November 2021. Previously, Alena held the position of Product Marketing Manager at Jivo from January 2019 to November 2021, successfully leading the Jivo&Instagram integration project that doubled the conversion rate to active users and launching campaigns that attracted over 500 new users. Alena also served as Growth Marketing Manager at Dashly from December 2016 to January 2018, where key achievements included launching a product in the American market, conducting extensive customer development research, transitioning to a freemium pricing model, and growing customer subscriptions significantly. Alena Ryabova holds a Master’s degree in Project Management and a Bachelor’s degree in Economics from the Higher School of Economics, as well as recent educational experience with the Product Marketing Alliance.
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