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Katie Needham

Director of Marketing & Ecommerce at Dixon Ticonderoga Company

Katie Needham has a diverse work experience spanning various industries. Katie is currently the Director of Marketing & Ecommerce at Dixon Ticonderoga Company since February 2023. Prior to this, they held the role of Director of Trade Marketing at the same company from September 2021 to February 2023.

Before joining Dixon Ticonderoga Company, Needham worked at Pacific Cycle where they held the position of Director of Omni Channel Marketing from April 2016 to September 2021. Katie also served as the Global Director of Retail Activation from March 2012 to April 2016.

Needham has also had experience as the Owner of Tettigon Studio from January 2010 to May 2020.

Earlier in their career, Needham worked at Masco Bath as the Marketing Manager, Corporate from February 2011 to March 2012, and as the Marketing Services Manager from December 2003 to February 2011.

At K'NEX L.P.G., Needham served as the Marketing Manager from October 2000 to December 2003 and as the Trade Marketing Associate from March 1999 to December 2000.

Katie began their career at SIMCO LOGISTICS INC as a Senior Graphic Designer from October 1994 to November 1999, where they played a significant role in redesigning the brand logo and corporate trade dress for the Jack & Jill brand. Katie also managed product packaging development and launch efforts, as well as handling PR, communications, and events.

Katie Needham's education history includes a Professional Certificate in Digital Media & Marketing from Duke University, which they completed in 2020. Prior to that, they pursued a Master of Business Administration (MBA) in Marketing at Regis University. Katie'sdegree completion date and start year are not specified. Additionally, Katie obtained a Bachelor of Arts (BA) in Design & Marketing from Moravian University, although the start and end years are not provided.

In terms of additional certifications, Katie received the following:

- Klaviyo certification from Klaviyo in March 2021

- Tik Tok certification from TikTok in March 2021

- Hootsuite Platform Certification from Hootsuite in February 2021

- PIM Proficiency certification from Salsify in January 2021

- Platform Specialist certification from Instacart in January 2021

- Online Marketing Certified Associate (OMCA) certification from OMCP® in October 2020

- 2019 Retail Education Certificate from Shoptalk in March 2019.

Links

Timeline

  • Director of Marketing & Ecommerce

    February, 2023 - present

  • Director of Trade Marketing

    September, 2021