D’IYANU (dee-ya-nu) is a ready-to-wear bold print clothing line offering quality, trendy African inspired fashion at affordable prices. With her love for fashion and passion for self expression through unique clothing, Nigerian born Addie Olutola launched the D’IYANU brand at the beginning of 2014. D’IYANU is a fun, bold, chic line centered on inspiring individuals to confidently dress bold and beautifully. All garments are currently made in Philadelphia with great attention to quality.

Meaning behind the brand name “D’IYANU” The “D’” means “of” or “from“ in French, while “IYANU” means “miracle” or “wonderful” in the Nigerian language, Yoruba. The literal translation is “of or from [something] wonderful” reminding everyone that they’re uniquely and wonderfully made and to dress like it. The blending of the two languages also signifies the blending of the two cultures which define the brand: African and western.

Retail

D'IYANU

D'IYANU's headquarters in Norristown, PA, United States

Addie Elabor

Peter Janick

Yolanda Jernigan

Adrian Williams

This department focuses on the creation and development of apparel designs and technical specifications.

Design Department

This department focuses on managing and coordinating all marketing activities and campaigns to enhance brand visibility and engagement.

Marketing Operations

This department oversees the strategic management and coordination of organizational processes to ensure efficient operations.

Operations Division

This department oversees the acquisition and management of resources and materials necessary for production processes.

D'IYANU

Org chart

Teams

Design Department

Marketing Operations

Operations Division

Production and Sourcing

Offices

D'IYANU

Org chart

Teams

Design Department

Marketing Operations

Operations Division

Production and Sourcing

Offices

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