Carlos E. Pedroza B.

Carlos E. Pedroza B. is a seasoned marketing and communications professional with extensive experience in leadership roles across various industries. Currently serving as the Head of Brands and Corporate Communications at dmX since August 2022, Carlos previously held positions as Head of Marketing and Growth at Vitau, Corporate Sales Marketing Manager at Logrand Entertainment Group, and Head of Marketing and Business Development at OneCard S.I. Carlos also contributed to BanRegio as Gerente de Desarrollo de Productos Digitales and served as Senior Digital Marketing Manager at Grupo Avalanz / Zignia Live. Earlier career highlights include leading eCommerce initiatives at HEMSA and founding Imagine Brand Consulting. In addition to professional pursuits, Carlos has imparted knowledge as a professor at UNID, teaching subjects such as public advertising creativity and political marketing. Carlos holds a Master of Business Technology from Collective Academy and a degree from Universidad de Monterrey.