Nadeem Mustafa

Nadeem Mustafa is an accomplished marketing and business development professional with extensive experience in leading teams and driving revenue growth. Currently serving as Executive Director of Marketing & Business Development at Dollar East Exchange Company since May 2005, Nadeem oversees a 57-member cross-functional team responsible for various aspects of corporate and product branding, business expansion, customer service, and marketing initiatives. Previously, Nadeem was the Group Brand Manager at Dawood Lawrencepur Ltd, a prominent men's formal wear brand in Pakistan, where responsibilities included marketing planning, brand positioning, and advertising. Additionally, Nadeem worked as a Project Manager at the Aga Khan Rural Support Programme, leading agricultural initiatives. Nadeem holds an MBA in Marketing from Cardiff University and an MBA in Business, Management, and Marketing from the University of the Punjab.