Beth Knaster is an accomplished professional with extensive experience in product management, marketing technology, and project coordination. As a Senior Product Manager at Dollar General, responsibility includes leading personalization strategies that significantly improved mobile engagement and digital impressions. Prior roles include Senior Consultant at Hoodoo Digital and Business Analyst for Walmart, where Beth excelled in Performance Marketing. Experience as Project Manager at Mindgrub showcases a strong capability in managing large-scale projects. Previous positions at Jellyvision involved leading production teams to deliver interactive software for a significant user base. With a solid foundation in training and development from roles at Oliver Wyman and Medifast, Beth has a proven track record in creating impactful training materials and managing operational processes across various industries. Additionally, an educational background in Literary Arts complements a diverse skill set.
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