Evan Goodwin is a Senior Manager of Insights at Dollar General, where they lead retail media growth initiatives for major CPG companies. With over 8 years of experience in analytics, marketing, and insights, they have previously held significant roles at Quotient Technology, Ahold Delhaize – Stop and Shop, and PepsiCo, consistently delivering growth and enhancing customer engagement. Evan holds a Bachelor of Arts in Sociology from the University of Arkansas and is proficient in various data analysis and visualization tools such as Tableau and Nielsen/IRI. Their skills in strategic thinking, effective communication, digital innovation, and thought leadership empower them to build strong relationships with stakeholders and drive performance improvements.
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