Viviana Castellanos Castellanos

Principal PR & Internal Communication at Domicilios.com

Viviana Castellanos Castellanos is the current Principal PR & Internal Communication at Domicilios.com. Viviana has also previously worked as the Communication Coordinator LATAM for Organizacion Corona from September 2015 to August 2018. In this role, they were responsible for leading the communication process in Bathrooms & Kitchens Business Division in Colombian manufactoring factories (Funza, Girardota and Madrid), and internationals (3 manufacturing factories in Mexico and 3 in Central America). This included designing and implementing the Strategic Communication Plan, managing its execution in line with the needs of the business. Additionally, they led documents related to communications, executive briefings materials, Q&A files and developing messages.

Viviana also oversaw the creation of communication materials for internal and external audiences, coordinating ATL (Above The Line) and BTL (Below The Line) agencies for the development of campaigns and events of the Company. Viviana was also responsible for leading communication in change management and crisis management processes. Furthermore, they led and coordinated the communication team while also working collaboratively with other areas of the business to support awareness of Bathrooms & Kitchens Business Division in the region. Lastly, they managed the relationship with external and internal stakeholders which resulted in a high impact on Social Networks publications allowing them to reach their audience through social interactions. The internal customer satisfaction survey average was 94% during their 3 years of leadership in the process.

Viviana Castellanos Castellanos has a Specialist in Organizational Communication Management from Universidad de La Sabana, a PALS-Program in American Language Studies from Rutgers University, and a Social Communicator degree from Universidad Externado de Colombia. Viviana also has a Certification from Universidad de La Sabana in Certificación en Coaching Gerencial.

They are on a team with Juan Pablo Almanza - Head of Logistics, Colombia, Alexander Diaz - IT Support Director, and Bernardo Uribe - Commercial & Business Development Director. Viviana Castellanos Castellanos reports to Felipe Ossa, Managing Director.

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Timeline

  • Principal PR & Internal Communication

    Current role

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