Genevieve B. currently serves as the Local Digital and Paid Media Planning Lead at Domino’s Pizza UK & Ireland Ltd since September 2023. Previous experience includes roles as a Mentor and Coach at Bloom UK, and Client Partner and Programmatic Consultant at TPA Digital, a digital advertising consultancy. Genevieve B. also held leadership positions at Betway Group as Head of Display and Programmatic, and at Tesco as Display and Programmatic Manager. Earlier career stages involved work at David Lloyd Leisure as a Digital Executive and Bulova as a Marketing Assistant. Genevieve B. holds a CAM Diploma in Digital Marketing from CIM and a BA (Hons) in Business Joint Honours in Marketing and Tourism from the University of Hertfordshire, as well as a Master's degree in Business Management from Burgundy School of Business.
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