Laura Orella

Laura Orella is an accomplished professional with extensive experience in sales, visual merchandising, and country management within the retail sector. Currently serving as Country Manager for Spain and Portugal at Done by Deer since December 2020, Laura has significantly increased the number of retail points and enhanced visual displays across strategic locations. Previous roles include Country Manager at Anex Baby, where Laura successfully developed a new brand in premium markets and established customer service operations, and Sales Head at phil&teds, achieving notable sales growth and market stabilization. Earlier career experiences include event production with Mapp3d Producciones and various managerial positions at BESTSELLER, where Laura demonstrated expertise in team training, merchandising, and stock control. Laura holds a degree in Business/Commerce from Colegios Ramon y Cajal.