Fernanda Campioni Demichelli

Fernanda Campioni Demichelli is an experienced marketing and communications professional currently serving as the Head of Communications & Digital Marketing at doTERRA International LLC since March 2022. With a robust background in marketing management at Mary Kay Global since May 2010, Fernanda has led various strategic initiatives including digital marketing, media relations, and crisis management in Brazil. Prior roles include Senior Communications Coordinator and Brand Building Coordinator, with experience at companies such as Faber-Castell Brasil and Braskem. Educational qualifications include a postgraduate degree in Marketing Management from Faculdade Cásper Líbero, a course on New Protagonists in Communication from Perestroika, and ongoing MBA studies in Branding at ESPM.