Hala Lababidi is a seasoned professional in digital marketing and sales, currently serving as the Senior Business Director at DoubleVerify since December 2023. Previously, Hala held the position of General Manager of Operations at MMP World Wide and amassed significant experience at Futuretech, where roles included Director of Digital Sales and Digital Sales Manager, focusing on delivering digital solutions through various platforms. Additional expertise includes serving as Digital Marketing Mentor at Mentorcam and involvement in the L&D Sub-committee at IAB GCC. Earlier career experiences involve digital account management at Connect Ads and marketing promotion for Nestlé, as well as entrepreneurial roles in a young entrepreneurs competition. Hala holds a Master's degree in Digital Marketing from IE School of Science and Technology and a Bachelor's Degree in Design Management from the American University of Sharjah.
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