ZC

Zoe Cohen

SVP Product Marketing at Doximity

Zoe Cohen's work experience includes serving as the SVP Product Marketing at Doximity since September 2022. Previously, they held the role of Vice President Product Marketing at Doximity from 2019 to September 2022. Before joining Doximity, they worked as the VP Marketing at NimbleRx from January 2017 to November 2018. At NimbleRx, Zoe initiated a cross-functional brand positioning initiative and executed positioning in various areas including website design, company launch, and sales materials. Zoe also developed data-driven patient acquisition and retention tactics. Prior to NimbleRx, Zoe held various roles at Medscape, including VP Product Marketing from March 2016 to November 2016, Senior Director of Product Marketing from May 2012 to March 2016, and Director of Product Marketing from October 2009 to May 2012. At Medscape, they led product marketing efforts, launched new products, identified new market opportunities, and partnered with sales and delivery teams. Zoe also served as a Board Member at Selfhelp Community Services from June 2009 to January 2011. Before that, they worked at Pfizer as a Senior Manager of Marketing from March 2008 to October 2009, where they played a core role in the launch team for an overactive bladder (OAB) product and developed patient adherence initiatives. Zoe also served as a Manager of Marketing at Pfizer from February 2007 to February 2008, focusing on field force promotion for a respiratory product and developing messaging and promotional materials. Additionally, Zoe worked as a Manager of Market Research at Pfizer from August 2004 to January 2007. Lastly, they started their career as an Associate at Cambridge Strategic Management Group, where they worked as a strategy consultant in the telecommunications and high-tech industries, developing go-to-market strategies and business cases for various networks.

Zoe Cohen holds an A.B. magna cum laude degree in East Asian Studies from Harvard University. Prior to that, they attended Hunter College High School, where they obtained a Regents Diploma. Zoe also pursued a General management degree at Stanford University Graduate School of Business, where they completed elective coursework in marketing, healthcare, and social entrepreneurship. The specific start and end years for each educational experience are not provided.

Links

Timeline

  • SVP Product Marketing

    September, 2022 - present

  • Vice President Product Marketing

    2019

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