Luca Demarchi is an accomplished IT strategist and digital transformation leader with extensive experience in multinational corporations. They held roles such as Group CIO at Bata Group, where they designed and implemented comprehensive digital transformation strategies, and served in various capacities at Pirelli, focusing on sales digital transformation and innovations in CRM and eCommerce. Prior to that, Luca was the Head of ICT Innovation & Digital at Magneti Marelli, spearheading innovative ICT initiatives. They began their career at Accenture, developing business and project management expertise. Luca holds degrees in General Management from SDA Bocconi and has completed a Leadership Development program at IESE Business School.
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