Martin Bouše

Martin Bouše is a Data Analytics Manager currently with Dr.Max Pharmacy Chain, where they implement data-driven marketing strategies and develop new CRM reporting and customer segmentation. Previously, Martin served as a CRM Lead at Air Bank a.s., overseeing the redesign of the entire CRM strategy for personal loans. Their extensive experience includes roles as a BigData Analyst at Creative Dock and a Head of Global Database Marketing at eBay, where they managed a large analytical team and contributed to significant operational improvements. Martin holds a Master's degree in Statistics from Prague University of Economics and Business.