Draco Broadcast
John Armendariz has a diverse work experience in the broadcasting and marketing industry. John began their career at Zenclusive Inc. in 2013 as a Director of Content Marketing. After that, they joined Draco Broadcast as a Director of Marketing for a few months. John then progressed to become the Vice President of Sales and Marketing before being promoted to President/COO. In 2022, John assumed the position of CEO at Draco Broadcast, where they currently hold the role.
John Armendariz attended Leigh High School from 1995 to 1999. John then went on to Azusa Pacific University, where they obtained a Bachelor of Arts (B.A.) degree in Business Administration from 1999 to 2003. In addition to their formal education, John Armendariz has also obtained a certification in Learning Google Tag Manager from LinkedIn in May 2021.
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Draco Broadcast
Draco Broadcast was founded in 2010 in Silicon Valley, CA. The vision behind Draco Broadcast is to produce professional-grade equipment for the video and broadcast industry. Dracast LED lighting was launched in 2010 and has since become an industry recognized leader in pro-grade LED video lighting. Professionals across the spectrum have come to trust Dracast lights for their exceptional build quality and high light output. The success of Dracast led to the launch of two new brands in 2014: Avinair and Magicue. Avinair is a growing brand of HD monitors, signal extenders, and other video accessories. Magicue is our brand of carbon fiber mobile teleprompters, studio, and speech teleprompters. The continued success of these labels continued into 2015, when Draco Broadcast began planning the next brand expansion: MaxxMove, AXRtec, and Cinebrite. MaxxMove enters Draco Broadcast into camera accessories, rig equipment, dollies, and stabilizers. AXRtec introduces a new line of LED video lighting that is aimed at providing the best value in video lighting equipment. Cinebrite (launching in spring of 2016) brings a full line of LED stage lighting including effects lights, moving heads, and more. Draco Broadcast strives to bring together a complete catalog of video and broadcast products for all kinds of creative professionals.