Katerina Kostadinova

Katerina Kostadinova is a Senior Employer Branding Specialist at DraftKings Inc., leading initiatives for Bulgaria since May 2022. Responsibilities include developing a comprehensive employer branding strategy, creating talent-nurturing email campaigns, managing employer brand events, and producing content for the DraftKings blog and social media. Prior experience includes roles as PR & Content Marketing Lead and Expert at SoftUni, where Katerina developed content strategies and managed digital content across platforms. Earlier positions involve content management and creative writing at MaistorPlus.com, as well as coordination of events at Abrites LTD. Katerina holds a Bachelor's degree in International Business Management from Cardiff Metropolitan University.