Joe Hale

Joe Hale has an extensive background in branding and communications, currently serving as CEO and Managing Director of Dragon Rouge since October 2007, after progressing from Director of Corporate Branding and Communications. At Dragon Rouge, a design and innovation firm, Joe Hale leads initiatives that enhance brand success and develop new products and services. Prior to this, Joe Hale was the Business Development Director at Brandsmiths from 2003 to 2007 and worked as a Consultant at Schawk, Inc. from 1999 to 2003, focusing on integrated brand development for diverse clients. Joe Hale holds a BA Hons in Business & Marketing from Sheffield Hallam University, completed in 1999, and attended Newcastle Under Lyme School from 1987 to 1994.