Lee Holdcraft

Lee Holdcraft has a diverse work experience, beginning with their current role as Director of Marketing and Operations at Fierce Grace Hot Yoga since 2021. In this role, they have developed annual and quarterly marketing strategies, organized and facilitated partnerships and special events, and analyzed business data and trends to increase revenue and improve retention. Lee then transitioned to a role as Account Executive at Dragonboat in 2022, where they managed the full sales cycle, autonomously trained in the software, and built and optimized the sales process. Additionally, they have held a role as a Full Stack Engineer since 2021, where they developed a social website using Python and Flask and designed and developed a user-friendly inventory management website using React front end and Node. Prior to this, they held the role of Owner and Operator at Public Image NYC since 2019, and from 2017 to 2019, they were a Product Marketing Manager at RIFT Solutions, where they developed and implemented marketing strategies, determined the voice for clients, and structured webinars, blogs and website updates.

Lee Holdcraft has a diverse educational background. From 2011 to 2015, they attended Middle Tennessee State University (MTSU) and studied Business/Managerial Economics. In 2021, they completed a Full Stack Web Developer degree at Coding Dojo in Computer Software Engineering. In addition, Holdcraft has several certifications. In 2022, they obtained a Responsive PPM Certified (Level 1 - Professional) from Responsive Product Portfolio Management. In 2020, they were certified as a Yoga Instructor from Fierce Grace Hot Yoga. Finally, in 2017, they obtained an Inbound Certified from HubSpot.