Callie Garritson has extensive experience in digital marketing and eCommerce. Callie is currently the Vice President/Head of eCommerce, Digital, & Marketing at Drake Waterfowl Systems, where they are leading the digital transformation of the company and improving the customer experience on all digital marketing channels. Prior to this, Callie served as the Director of Digital Marketing & eCommerce at KUIU, where they significantly increased revenue and implemented a comprehensive marketing calendar. Callie also worked as an Ecommerce Consultant at CAM Factors, providing strategic advice to start-ups on marketing and ecommerce programs. Callie has held leadership positions in ecommerce and merchandising at Dogeared, Cooking.com, Levi Strauss & Co., and Gap, Inc. Callie began their career as an Assistant Buyer at Macy's West and completed the Executive Merchant Training Program at Target.
Callie Garritson obtained a BBA degree in Marketing from The University of Texas at Austin, from 1995 to 1999. Prior to that, they attended Ball High School in Galveston, TX from 1991 to 1995. In addition to their formal education, Callie also obtained a certification in "Be the Manager People Won't Leave" from LinkedIn in October 2021.
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