Lauren Shepherd Pestana

Lauren Shepherd Pestana has a diverse background in marketing and communications. Lauren is currently working as the Director of Brand Marketing at Drip, a position they have held since October 2021. Prior to this role, they served as the Content and Partner Marketing Manager at Drip from August 2020 to October 2021.

Before joining Drip, Lauren founded their own marketing company, Lauren Pestana Marketing, in January 2020. Lauren is experienced in strategy development and execution, and has a hands-on approach to growing brand affinity and generating leads. At Privy, where they worked as the Senior Marketing Manager (Content and Partnerships) from April 2018 to January 2020, Lauren successfully implemented partner and content marketing programs, resulting in significant growth in subscriber numbers, organic search, and social media following.

In previous roles, Lauren demonstrated their expertise in content marketing and lead generation. As the Content Marketing Manager at Brainshark from February 2017 to January 2018, they managed the content calendar and collaborated with industry thought leaders to produce engaging and up-to-date material. In their tenure at Teikametrics from July 2014 to January 2017, Lauren held multiple positions, including Senior Marketing Manager and Marketing Manager, where they played a key role in driving marketing initiatives.

Lauren's earliest work experiences include roles as a Business Development Associate at Foundation Medicine from February 2013 to May 2014, a Marketing and Event Planning Intern at Greater Twin Cities United Way from September 2012 to December 2012, and a Legal Assistant at Swanson & Paulsen from June 2012 to December 2012.

Lauren gained additional experience as a Marketing Communications Intern at the Centre for Volunteering from March 2012 to May 2012, where they managed interviews and coordinated events, and as a Public Relations Intern at Avviso Public Relations from January 2012 to May 2012, where they developed media lists and tracked coverage.

Overall, Lauren Shepherd Pestana has a solid foundation in marketing and has demonstrated success in driving growth and engagement through strategic content and partner marketing initiatives.

Lauren Shepherd Pestana pursued their higher education from 2009 to 2012 at the University of Minnesota, where they obtained a Bachelor of Arts (B.A.) degree. Lauren'sstudies encompassed Communication and Media Studies, as well as Political Science.