Fernando Montoza

Fernando Montoza is a seasoned consultant specializing in business modeling and digital transformation, currently working at DRIVEN.CX since October 2021. With a robust background that includes independent consultancy in strategy and innovation at Plurix Design Estratégico and marketing strategy roles at Stellantis Latam, Fernando has collaborated with notable brands such as LACTA, TRAMONTINA, and MELITTA. Over the years, expertise has been developed in creating effective communication strategies, facilitating co-creation processes, conducting market intelligence studies across LATAM and global markets, and enhancing customer experiences through detailed journey mapping. Academic credentials include a specialization in Strategic Design from Echos Desirable Futures Lab and advanced studies in Consumer Sciences at ESPM.