Eric McKirdy

Eric McKirdy is a seasoned product management professional with extensive experience in leading digital product initiatives. Currently serving as Lead Digital Product Manager at Lithia & Driveway since January 2021, Eric has spearheaded large-scale feature development and go-to-market strategies for Driveway.com, collaborating with diverse teams across Engineering, Design, Content, Marketing, and Legal. Previously, Eric held positions at IAC/InterActiveCorp, where responsibilities included managing product roadmaps for consumer engagement platforms, and at Ask.com, focusing on online community products and content curation strategies. Earlier career experiences include roles as Creative Director at Full Color Press, where Eric directed marketing campaigns, and as Program Director at the John G. Shedd Institute for the Arts. Eric holds a Bachelor's of Arts in Music Administration from the University of Oregon.