Lily Keum

Lily Keum is a Junior Data Strategist at Droga5 since June 2022, previously serving as a Data Strategy Intern. Prior to joining Droga5, Lily worked as a Market Research Analyst at Ten Spot, where responsibilities included conducting quantitative and qualitative research to enhance UI/UX, identifying demographic trends to boost product adoption, and performing market research for potential expansion in Asia. Earlier experience includes serving as Assistant Manager at Spa Blue, Inc., where business grew from $2,000 to $6,000 in average daily sales, and managing a multi-channel social media presence. Lily holds a Bachelor's degree in Public Relations, Advertising, and Applied Communication from The City College of New York and an Associate of Arts in Fine and Studio Arts from LaGuardia Community College.