Alejandro Palacio Echeverri is an experienced digital marketing professional currently serving as Team Lead SEA and Senior Performance Marketing Manager at DR SMILE since May 2023. Previously, Alejandro held the position of Senior Digital Marketing Manager at gamigo group from February 2022 to January 2023, where responsibilities included developing and optimizing paid digital marketing campaigns across various platforms. Alejandro began a significant tenure at it2b from October 2013 to January 2021, rising through roles such as Team Lead Digital Marketing and Senior Digital Marketing Manager, where comprehensive performance marketing strategies were implemented, resulting in a 60% uplift in revenue. Alejandro holds an honours degree in Advertising and Public Relations from Universitat d'Alacant and completed education at Tequesta Trace Middle School and Colegio Gregorio Gutierrez Gonzalez.
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