Brandye Alexander

Director Of DTC And Brand Marketing at Dry Creek Vineyard

Brandye Alexander, MBA, FWS, IWS, currently serves as the Director of DTC and Brand Marketing at Dry Creek Vineyard, a position held since 2023. Prior experience includes the role of Estate Marketing Director at Groth Vineyards & Winery from 2019 to 2023, where responsibilities encompassed marketing development for both wholesale and direct-to-consumer channels. Brandye's background also features positions such as Expedition Advisor at ExpeditionTrips, Director of Marketing and Consumer Relations at Rombauer Vineyards, and Associate Brand Manager at Crimson Wine Group, with a demonstrated track record in strategic marketing, brand development, and team management. Educational credentials include an MBA from Sonoma State University, along with certifications in digital marketing from Cornell University and a Bachelor of Arts in Journalism from Humboldt State University. Additional coursework in data-driven marketing was completed at Stanford University.

Links

Previous companies


Org chart


Teams

This person is not in any teams


Offices

This person is not in any offices


Dry Creek Vineyard

Established in 1972 by David S. Stare, Dry Creek Vineyard is Dry Creek Valley’s flagship winery located in the heart of Sonoma County, California. This premier, family-owned winery is celebrating over 50 years of winemaking and is led by the second generation. Dave’s daughter, Kim Stare Wallace, serves as President overseeing a successful family winemaking and grape growing business that includes 185 acres of sustainably farmed vineyards. Dry Creek Vineyard is firmly committed to a “No Compromises” philosophy, producing appellation-focused, terroir-driven, varietal-defining wines. Named one of the Top 100 wineries by Wine & Spirits Magazine and a Top 10 Tasting Room by USA TODAY, the winery is also 100% Certified Sustainable. Dry Creek Vineyard proudly produces delicious Dry Chenin Blanc, Sauvignon Blanc, Chardonnay, Zinfandel, Cabernet Sauvignon and Meritage blends as well as a portfolio of single vineyard selections.