Sherif Mohamed is an accomplished sales and business development professional with extensive experience in the events and marketing sectors. Currently serving as a Sales Manager at Dubai World Trade Centre since July 2023, Sherif manages sales for Gitex Africa. Previous roles include Business Development Manager at Strategic Marketing & Exhibitions and the Annual Investment Meeting under the Ministry of Economy, UAE, where Sherif contributed to major investment events under the patronage of Sherif's Highness Sheikh Mohammed Bin Rashid Al Maktoum. With a background that includes positions as Sales Marketing Manager at Heights Agency and Business Development Manager at Patson Middle East FZ LLC, Sherif has developed expertise in marketing communications, exhibition management, and telemarketing across diverse industries. Educational achievements include an MBA in Marketing from the University of Wolverhampton.