Sharon Bernstein

Director, Product Marketing at Duetto

Sharon Bernstein has over 20 years of experience in marketing and communications. Sharon has held various roles in different companies, showcasing their expertise in product marketing, digital analytics, and brand messaging.

Most recently, Sharon worked as the Director of Product Marketing at Duetto, starting in 2023. Before that, they founded and owned a digital marketing consulting company called White Dog Digital Marketing Consulting in 2015.

In 2021, Sharon joined Engageli as the VP of Marketing, where they played a crucial role in creating a new product category for the company's comprehensive learning environment. Sharon was also responsible for driving overall brand and product messaging through marketing, sales, and public relations activities. Sharon'stenure at Engageli lasted until 2022.

Prior to Engageli, Sharon worked as a Marketing Consultant for WD Von Gonten & Company in 2019. Sharon'sresponsibilities included developing the go-to-market strategy for a petrophysical 3D modeling application.

From 2016 to 2019, Sharon served as the Head of Marketing and Communications at Avitas Systems, a Baker Hughes venture. Sharon played a key role in developing the brand identity and supported sales and business development efforts.

Before that, Sharon worked at Mediavest | Spark from 2011 to 2015, where they held the positions of Senior Vice President in the Digital Analytics Group and Global Analytics Director for P&G. Sharon managed key client relationships and led the development of measurement strategies and data platforms.

Sharon's earlier experience includes roles at Media Contacts as Vice President and Insights Director, where they analyzed consumer response to marketing campaigns for various clients. Sharon also worked at Compete as a Senior Associate, addressing business challenges in the US wireless industry through data analysis and consulting.

In 2004, Sharon was a Senior Manager at M|C Communications, contributing to the brand and CRM strategy for the company's medical education products. Sharon also held a position as a Manager at Digitas, providing integrated marketing solutions to clients in retail, telecommunications, and travel industries.

Throughout their career, Sharon has worked with clients such as Coca Cola, GE Venture, P&G, and Verizon Wireless, among others.

Sharon Bernstein has a Bachelor of Arts (B.A.) degree in English from Tufts University. Sharon also holds a Master of Science (M.S.) degree in Mass Communication from Boston University. However, no specific start or end years were provided for these educational experiences.

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Timeline

  • Director, Product Marketing

    April, 2023 - present