Payal Srivastava

Payal Srivastava is a skilled consumer and market intelligence professional with extensive experience in strategic insights and brand health evaluation. Currently serving as Consumer & Market Intelligence Manager at The Duracell Company since November 2024, Payal previously worked at Orient Electric as Manager of Consumer Insights, focusing on product evaluation and market opportunities. Payal's career at Kantar spanned six years, where roles included Account Manager and Senior Research Manager, emphasizing brand evaluation and client-focused research proposals. An educational background includes a PGDBA in Marketing from Symbiosis Centre for Distance Learning and a Bachelor’s Degree in Management Studies from Delhi University.