Jenica Vaid

Jenica Vaid currently serves as Vice President of Brand Marketing & Philanthropy and Vice President of Digital Marketing & E-commerce at Dylan's Candy Bar since February 2020, with prior experience as Senior Director of Digital Marketing. Previously, Jenica held the position of Director of Marketing at K-DEER and Online Marketing Manager at H&M. At Barneys New York, Jenica worked as Director of Digital Marketing, overseeing digital media partnerships and campaigns. Earlier roles include various positions at Linens N Things and an E-Commerce internship at MTV Networks. Jenica Vaid earned a Bachelor of Science in Fashion Merchandising Management from the Fashion Institute of Technology in 2007.