Matthew Donnelly is a Senior Copywriter with over 15 years of experience, currently serving as the Creative Head - Copy at Dyson. Previously, they worked at Wilko as a Creative Copywriter, focusing on digital content and branding. Matthew's extensive experience also includes a nine-year tenure at Boots UK, where they contributed to various marketing functions, and an early role as a Category Buyer at Kybotech. They hold a degree in Advertising & Marketing from the University of Lincoln.
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