Migs Cruz is a Senior UX Lead for APAC at Dyson, bringing over 18 years of expertise in UI/UX design for web and mobile applications, art direction, branding, and video production. They co-founded iChoose.ph, the leading car insurance comparison site in the Philippines, and previously held roles at various companies including Design Manager at Infinity Treasures and Senior Web Developer at Walton Group of Companies. Migs founded Paperwire Studios, providing creative consultancy services globally, and has also served as Lead UX/UI Designer at Perx Technologies and Senior Art Director at migme. They earned a Bachelor of Science in Electronics and Communications Engineering from Mapúa University and a degree in Web Design and Development from Informatics International College.
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