Shiva Kaul

Shiva Kaul is an experienced marketing professional with a strong background in trade and shopper marketing across various industries. Previously serving as Deputy Marketing Manager for AJIO Business at Reliance Retail, Shiva managed ATL and BTL marketing campaigns for North India. Prior roles include Senior Executive Trade Marketing at Lotus Herbals, where responsibilities encompassed domestic and international trade marketing activations, and State Marketing Executive at Parle Agro Pvt Ltd, focusing on brand building and visibility. Additional experience includes a brief tenure as Regional Trade & Shopper Manager at Philips and currently serving as Trade Marketing Manager at Dyson, leading BTL activations and social media strategies. Educational qualifications include a Master's degree in Business Management and a Bachelor of Business Administration from reputable universities.