Patti Lui

Patti Lui is a seasoned graphic designer with extensive experience in visual merchandising and promotional design. Currently serving as a Senior Graphic Designer at E.L.F. Beauty since August 2021, Patti has demonstrated expertise in creating impactful visual displays. As a Freelance Senior Designer for Hampton Sun and other clients since August 2014, Patti specializes in a variety of design projects, including promotional posters and digital assets. Previous roles include Art Director at Maybelline Cosmetics, where Patti developed permanent merchandising designs, and at L'Oréal, focusing on packaging design for the Hair Color Division. Early career experience includes graphic design for GoodTimes Entertainment and GAIAM, where Patti worked on packaging and multimedia projects. Patti holds a Bachelor of Fine Arts in Communication Design from Parsons School of Design.