E.ON
Madalina Balaban is an accomplished professional with extensive experience in social media management and marketing. Currently serving as a Senior Social Media & Community Manager at E.ON since August 2017 and as Co-Founder and Creative Lead at Homemade Advertising since August 2018, Madalina has a proven track record in shaping digital strategies for notable clients such as Rompetrol, Microsoft, and Huawei. Previous roles include Social Business Manager at IBM and Social Media Marketing Manager at Infinit Solutions Agency, where Madalina successfully managed various marketing initiatives. An educational background includes a BS in Marketing and an MB in Public Relations in Marketing from the Academy of Economic Studies Bucharest, as well as a specialized course in Social Media Strategy from London Business School.
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