Brooke Verbeek

Associate Director, Media Strategy, Appily at EAB Global

Brooke Verbeek is an accomplished media strategist currently serving as Associate Director for Media Strategy at EAB, a position held since March 2025. Prior to this role, Brooke worked at WebStrategies Inc. as a Digital Advertising Strategist from March 2019 to March 2025, where responsibilities included managing digital marketing campaigns and providing client insights. Earlier experience includes roles at The King Agency, Inc. as Social Media Manager and Account Manager, focusing on client relationships and content creation, and as a Digital Media Strategist & Communications Specialist at UZURV, where Brooke generated and shared engaging digital content. Brooke's career in marketing began as a Marketing Assistant Intern at The King Agency, coupled with experience as a Galleria Consultant at MARVA The Galleria Of Stone. Educational background consists of a Bachelor’s Degree in Communication and Media Studies from Christopher Newport University.

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EAB Global

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EAB's mission is to make education smarter and communities stronger. They work with more than 2,500 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across five major areas: enrollment, student success, institutional strategy, data & analytics, and diversity, equity, and inclusion (DE&I).


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