Haitham Fakheredine

Haitham Fakheredine is an accomplished professional with extensive experience in brand and category management, currently serving as Business Unit Manager and Senior Brand Manager at EAM | Ets Antoine Massoud since May 2021, overseeing renowned brands including Kellogg's and BIC. Prior to this role, Haitham worked at LibanPost as Products & Services Manager and at Transmed as Category Manager, where responsibilities included developing category strategies and managing prominent brands like Gillette and Oral B. Additional experience includes Trade Marketing Manager at Fine Hygienic Holding, Regional Marketing Executive at Sharaf Retail for Forever 21, and Marketing and Sales Executive at Pin Pay - Bank Audi. Haitham holds a Bachelor of Science in International Business from the Lebanese American University, earned between 2008 and 2011.