East River
Faizan Sadi Syed is a seasoned entrepreneur and finance professional with extensive experience in various sectors. As the Founder and CEO of East River since March 2016, Faizan has established an award-winning performance marketing agency focused on customer acquisition and retention across digital platforms. Additionally, Faizan founded HibaLife in 2015 to promote premium Sidr Honey sourced from the Hindukush Himalaya region. Previous experiences include co-founding HTV, the region's first health and lifestyle TV channel, and working as an Investment Banking Associate at Barclays Capital, where Faizan managed transactions exceeding $20 billion. Faizan began a career in marketing and business analysis at General Motors, recognized as an Emerging Global Leader. Academically, Faizan holds an MBA in Finance and Investment Banking from Cornell University and a BA in Psychology and Economics from the University of Virginia.
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East River
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Just as a river carves its way through landscapes, shaping and nourishing the regions it touches, we drive growth and transformation for businesses, around the globe. What started as a small performance marketing agency from NYC has now become a global powerhouse; serving clients in the United States, Kingdom of Saudi Arabia, Pakistan, United Kingdom, Australia, China, and Brazil. Everything we do is data-driven, goal-focused, and performance-oriented. We believe in measurable success, and our team is relentless in delivering results that move the needle. This is how we grow!