Maria Merkulova is a seasoned marketing professional with extensive experience in digital marketing and product strategy. Currently serving as a Senior Tech Marketing Manager at EastBanc Technologies, Maria has successfully developed and executed digital marketing strategies that significantly increased website conversions by 37%. Previously, as a Product Marketing Specialist at Sympli, Maria led user experience analyses that facilitated a strategic company pivot and reduced customer acquisition costs by 27%. Maria's freelance work as a Digital Marketing Specialist resulted in a 15% growth in client base and a 20% rise in local business engagement. Early career experiences include impactful marketing campaigns as a Marketing Intern at California University of Management and Sciences and notable production efficiency improvements as a Documentary Producer at Rana Labs. Maria holds a Master of Arts in Public Policy and Political Analysis and a Bachelor of Arts in Political Science from the Higher School of Economics.
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