Lionel Bauer

Lionel Bauer is a seasoned professional in business development and marketing within the animal nutrition sector, currently serving as the Business Development Manager for Animal Nutrition in the EMEA region at Eastman since June 2023. Previously, as Business Development Director at KOOKAPI, Lionel successfully developed and implemented a B2B strategy for a sustainable pet food portfolio. Lionel's extensive background at Hill's Pet Nutrition spans various roles, including Regional Brand Manager for Therapeutic Nutrition, where significant achievements included managing a wide portfolio of therapeutic products, leading cross-functional teams, and driving brand awareness through targeted marketing campaigns. With a solid educational foundation in veterinary medicine and business management, Lionel possesses a unique blend of technical and commercial expertise in the field.