Ye Liu

Ye Liu is an experienced professional specializing in customer loyalty and engagement, currently serving as Global Customer Loyalty & Engagement at eBay since October 2023. Previously, Ye held positions including Global Head of Loyalty at Afterpay and Senior Director roles focusing on Loyalty Strategy, Customer Experience, and Engagement Marketing at Gap Inc. Ye's extensive background includes crucial roles in CRM and payment strategies, having led significant marketing initiatives at UNIQLO and Gap Inc. Ye began the career as a Senior Analyst at Archstone Consulting and holds a BA in Economics and Psychology from Northwestern University.